SEO

Search Engine Optimization (SEO) is a major component of any successful digital marketing effort. A well-optimized website provides a solid platform for all your digital marketing campaigns, and high rankings in search has powerful brand value. A great SEO plan can give you a powerful competitive edge.

Our goal is to partner with you, tune out the noise, and develop long-term sustainable SEO and online marketing strategies to help you achieve your goals, and increase the visibility of your business in the places where it matters most.

Our SEO consulting services include:

  • Creating a website architecture plan
  • Before we develop your structure, we will develop a plan to ensure we meet your business goals while delivering a great experience for your users.
  • Internal linking strategy
  • Internal Links are hyperlinks that point at (target) the same domain as the domain that the link exists on (source), helping user to navigate better on your website. We also use descriptive keywords in anchor text that give a sense of the topic or keywords the source page.
  • Keyword research
  • Targeting relevant, high-intent keywords, structuring campaigns into logical, relevant ad groups, and eliminating wasteful negative keywords are all steps advertisers should take to build strong PPC campaigns.
  • Competitive Analysis
  • Understanding the strengths and weaknesses of the optimization strategy of your competitors. Competitive audits help you discover new opportunities, as well as the most vulnerable part of your competitor’s strategies.
  • Google penalty recovery, including backlink analysis for both algorithmic and manual penalties
  • Local SEO Audit
  • We will perform a local SEO audit for your business, finding the areas you need to pay attention to and determine what you need to do to start beating your competition.
  • Canonical configuration
  • Proper canonical URL for every set of similar URLs will improve the SEO of your site. Setting a canonical is similar in concept to a 301 redirect, only without actually redirecting.
  • Rich content strategies, including search-optimized photo galleries, Google Maps API, embedded video, etc.
  • Creating XML sitemaps
  • We will create / analyze your sitemap to make sure it is correct and submit it to Google Webmaster Tools.
  • Page speed analysis and recommendations
  • Report on the real-world performance of a page for mobile and desktop devices and provides suggestions on how that page may be improved.
  • Semantic markup via schema.org
  • Help you provide the information their search engines need to understand your content and provide the best search results possible at this time.